LOCATION: MUMBAI; MAHARASHTRA
PROJECT DURATION: 45 DAYS
ICICI (Industrial Credit and Investment Corporation of India) Bank provides banking and financial services to individuals and businesses. This corporate video production↗ project introduced its new private banking offering through presentations by key employees.
We recorded the employee interviews↗ at the bank's BKC office in Mumbai using a green screen. A corporate office background and supporting footage were added during editing.
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Two versions were delivered: one for internal use, including 3D animation, and another for marketing. Both retained the same presentation content.
The brief was to introduce ICICI Bank's new private banking offering and communicate the team's confidence in delivering the service. Key employees appeared in the video and discussed the challenges of starting the offering.
The shoot took place in a large hall at ICICI Bank's BKC office in Mumbai. We filmed employees against a green screen and added a corporate office background during post-production.
We used four Porta lights: two on the speaker and two on the green screen. Lighting the screen separately helped with background removal during editing. Participants were asked not to wear green or shades of green.
Each employee rehearsed their speech a couple of times before the actual recording.
Royalty-free clips were inserted between the employee segments to provide visual variety alongside the speeches.
The client requested one version for internal use and another for marketing. Both versions retained the same content, with 3D animation included in the internal version.
Share your office location, the number of speakers, their availability and the purpose of the interview. Tell us about the room available for filming, preferred language and delivery deadline, so we can plan the recording and prepare a quotation.
Case Study Last Updated: 24th October; 2026