Client: Market Logic Software AG (Germany)
Location: Godrej One; Mumbai
Shoot Date: 13th April; 2018
Market Logic is a fast-growing, venture-financed company that provides marketing information systems to the world’s best marketing and research teams.
The management required photography of the event, where several international and domestic speakers presented their thoughts on smart solutions for businesses
The final high reolution photographs were delivered within 12 hours to their Germany head office (HO)
At the Market Logic event at Godrej One, the main challenge was photographing the presentations and moving between shooting positions without disturbing the proceedings.
We used a Canon 70–200mm telephoto lens to capture close-up action shots of the presenters from the back of the room. This allowed us to photograph them without moving close to the presentation area. We moved along the aisle when a different shooting angle was needed.
One presenter frequently moved his arms to illustrate his points. We focused on capturing these gestures in the close-ups to show how he communicated during the presentation.
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