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- Pashminu Mansukhani | CEO | Digital Studio
LOCATION: RAJKOT; GUJARAT
PROJECT DURATION: 45 DAYS
Wockhardt Hospitals is one of the leading providers in the health sector; with hospitals in almost all major cities like Mumbai, Rajkot, Nashik to name a few.
Wockhardt Hospital at Rajkot was very well equipped to handle all kinds of patients ranging from OTP to emergency services.
It was established in 1991 and is present in 20+ countries globally.
The management of Wockhardt Hospitals required a set of candid testimonials of their patients; who had been treated at their Rajkot Hospital for various health related issues.
In all; eighteen patients were shortlisted and we did the shoot at their respective homes in a most candid manner. Along with their open-hearted testimonials, we also captured glimpses of their daily routine life.
We also interviewed 4 doctors at the hospital; so that there was a vast video bank for the marketing department of Wockhardt to select and use the videos for various online and off-line marketing platforms.